The Adppc Add ads account set-up process consists of the four basic steps listed below. Scroll down this page for a more detailed tour of what you'll see when creating your account.
Sign up
Finish creating an Add ads account by providing your email address and choosing
a password. When you're ready to activate your ads, log in to your new account
and submit your billing information.
The email address should be one you check often, as we will send all account
information to this address. You will receive feature updates, performance
alerts, and if you opt to receive non-account communication from us,
newsletters.
After providing this information, click Create My Add ads Account to complete
the account creation process. You'll then receive an email asking you to verify
your request. When you have done so and are ready to activate your ads, log in
to your account and submit your billing information. Your ads will start running
on Adppc almost immediately.
Target Customer
You can target customers by countries, by regions, or by custom parameters you set yourself. Make your selection, click ‘Continue,’ and you’ll be taken to a page where you can choose the specific locations you want to target. To target a country or region, click its name in the left window. Then click 'Add' to move the country or region to the selection window on the right.
Create your ad
Write your ad text and choose the keywords that will trigger those ads. Create a headline and two lines of ad text, with up to 80 characters total. The Display URL field is where you enter the website URL that will be displayed in your Add ads ad. The Display URL must fit within a 40-character limit. The Destination URL can be up to 1,024 characters and is the actual web page users will land on when they click on your ad.
Each keyword should be on its own line. (Press Enter on your keyboard after typing each keyword or keyword phrase.) Make sure that the keywords you enter are specific to your site or product to ensure that you receive the most cost-effective results.
The Keyword Tool can help you find useful alternate keywords, which you may not have considered.
You can create additional keyword lists or edit this one later, so you may want to start with just a few keywords to test what works and what doesn't.
Set pricing
Choose the currency you want to use then set your cost per click (CPC) and your daily budget. Spend as much or as little as you like each day; no minimum budget is required.
Please note that the currency you select will apply to both billing and payment. Therefore, if you select US dollars, payment will be requested and accepted only in US dollars. Once you have selected a currency for your account, it won't be possible to change the currency again later. Also note that in some cases the currency you select will affect the payment options available to you.
Based on the keywords you entered, the Add ads system will calculate a suggested maximum CPC and show you the clicks and costs per day that would result. You can accept that CPC or enter one of your own.
Your daily budget should equal the amount you want to spend on this ad campaign each month, divided by the number of days in the month. For instance: If you want to spend $3000 in a 30-day month, your daily budget should be $100 per day.
The Add ads system will
suggest a daily budget, based on your targeting options and on historical click
data for keywords similar to yours. This budget will help ensure maximum
exposure of your ad throughout each day.
Click 'Continue.' You'll now be given a chance to review all your ad and pricing
selections before completing the signup process.
Steps to add Daily keyword:
Create adset in the campaign. At adset level select Daily to add keyword.
Enter the keyword specify the CPC and Budget as per the format given.
If you don’t specify the CPC and Budget, system will consider $.10 as default CPC and $0.00 as default Budget.
You can edit CPC and Budget
You can change the keyword status from Daily to Hourly and vice-versa.
Steps to add Hourly Keyword:
Create adset in the campaign. At adset level select hourly to add keyword.
Enter the keyword and specify CPC and Hour.
To display the ads system will consider the specified hour.
If you don’t specify CPC and Budget, system will consider $0.10 as default CPC and $0.00 as default hourly budget.
If you didn’t specify the hour, system will set default CPC and budget for the twenty-four hours.
If you specify CPC and Budget, for example between 3pm to 6pm, system will automatically set CPC and Budget for all the three hours like 3pm-4pm,4-5 and 5pm-6pm and for all the remaining hours system considers default CPC and Budget
To edit CPC and Budget click the link “Edit CPC and Budget” then enter the CPC and Budget then click on update button are else at key word level you can click on “Hourly Detail” link to do the same.
You can specify different CPC and Budget for different hours.
You can add more than one Hourly keyword in adset but you can’t add the same keyword.
To change the keyword status select from the dropdown list (Exact, Phrase, Broad) provided in status column at keyword level.
Steps to Use the Keyword Tool
Click on the ‘Tool’ icon in the Home page, you will find keyword tool.
Enter the keyword in the text field provided and click on show matching keywords. System will display all matching keywords.
Steps to Use Conversion Tool
Click on the “Track Conversion “ icon in the Home page and click on Active conversion track to activate.
Enter the conversion value which defines the value of each conversion and background color field is optional.
Click on the button “Generate code” button then system will generate the code.
Copy the Generated code and paste on the paste on the page which you want to track.
Add ads Services
Using the Add ads API, you can create and manage campaigns, ad groups, keywords, and descriptions. You can also get traffic estimates for predicted impressions, receive clicks and click through rates, and retrieve reports on actual performance.
The core messaging technology for the Add ads API is SOAP (simple object access protocol), which is a JAVA and HTTP-based protocol with wide support in the industry. The Add ad API uses document/literal style SOAP 1.1.
To access Add ads accounts programmatically, you build web service clients that use the Add ads API. Typically your web service client program would use a toolkit that knows how to connect to and interact with web services.
The services currently offered are:
Campaign Service & Report
The Campaign Service lets you create, list, and modify campaigns. For instance, you can change the name, set the daily budget, and define the end date. It also lets you perform actions on a campaign, such as pausing the campaign. In the Campaign Report, customer will know about how many clicks and impressions are there for campaigns. Follow the following steps to create the Campaign report.
Log in to your Add ads account.
Click the Reports tab at the top of the page.
Click Campaign Report.
View: For averaged statistics, select summary data (default). Otherwise, select daily, monthly, quarterly, or yearly metrics from the drop-down menu.
Date range: For a general date range, click the radio button next to the first drop-down box and select your dates. For a more specific date range, click the radio button next to the second drop-down box and select your beginning and end dates.
Campaigns: Use the drop-down box to select the Campaign you want included in this report
Campaign status: Select your campaign status from the drop-down box.
Report Name: enter a name for your report under Report Name
Click Create Report.
The Ad Group Service lets you create ad groups, list ad groups, associate ad groups with a campaign, and perform actions. For example, you can set the cost-per-click for all keywords in the ad group. In the Ad group Report, customer will know about how many clicks and impressions are there for ad groups. Follow the following steps to create the ad group report.
Log in to your Add ads account.
Click the Reports tab at the top of the page.
Click Ad group Report.
View: For averaged statistics, select summary data (default). Otherwise, select daily, monthly, quarterly, or yearly metrics from the drop-down menu.
Date range: For a general date range, click the radio button next to the first drop-down box and select your dates. For a more specific date range, click the radio button next to the second drop-down box and select your beginning and end dates.
Campaigns: Use the drop-down box to select the Campaign you want included in this report
Campaign status: Select your campaign status from the drop-down box.
Report Name enter a name for your report under Report Name
Click Create Report.
The Keyword Service lets you get information about keywords. For example, you can get the keywords in an ad group, and create and modify keywords. In the keyword Report customer will know about all keywords statistics such as clicks, impressions, CTR, AVGCPC etc. Follow the following steps to create the Keyword report.
Log in to your Add ads account.
Click the Reports tab at the top of the page.
Click Keyword Report.
View: For averaged statistics, select summary data (default). Otherwise, select daily, monthly, quarterly, or yearly metrics from the drop-down menu.
Date range: For a general date range, click the radio button next to the first drop-down box and select your dates. For a more specific date range, click the radio button next to the second drop-down box and select your beginning and end dates.
Campaigns: Use the drop-down box to select the Campaign you want included in this report
Campaign status: Select your campaign status from the drop-down box.
Report Name: To save your report preferences for future use, enter a name for your template under Report Name
Click Create Report.
The Account Service lets you create and modify ads accounts. In the Account Report, customer will know about how many clicks and impressions are there for the whole account. Follow the following steps to create the Account report.
Log in to your Add ads account.
Click the Reports tab at the top of the page.
Click Account Report.
View: For averaged statistics, select summary data (default). Otherwise, select daily, monthly, quarterly, or yearly metrics from the drop-down menu.
Date range: For a general date range, click the radio button next to the first drop-down box and select your dates. For a more specific date range, click the radio button next to the second drop-down box and select your beginning and end dates.
Report Name: enter a name for your report under Report Name
Click Create Report.
URL Report
In the URL Report, customer will know about how many clicks and impressions are there for particular URL. Follow the following steps to create the URL report.
Log in to your Add ads account.
Click the Reports tab at the top of the page.
Click URL Report.
View: For averaged statistics, select summary data (default). Otherwise, select daily, monthly, quarterly, or yearly metrics from the drop-down menu.
Date range: For a general date range, click the radio button next to the first drop-down box and select your dates. For a more specific date range, click the radio button next to the second drop-down box and select your beginning and end dates.
Campaigns: Use the drop-down box to select the Campaign you want included in this report
Report Name: enter a name for your report under Report Name
Click Create Report.
Custom Report
In the Custom Report, customer will know about how many clicks and impressions are there for each keyword. Follow the following steps to create the custom report.
Log in to your Add ads account.
Click the Reports tab at the top of the page.
Select Custom Report.
Select the information you would like in your report.
Click Create Report.
The Modify Service lets you create and modify descriptions, campaign name, ad group name, destination URL within a campaign management.
The Report Service lets you generate reports on the performance of your Add ads campaigns. For example, you can get reports on the daily number of impressions, clicks, and click through rate.
Reports Download:
Reports can be downloaded in one of three formats: .CSV (for Excel), .CSV and .tsv
. CSV (for Excel) files are encoded in UTF-16LE, and are compatible with most U.S. and international versions of Microsoft Excel.
. CSV (comma-separated values) and .tsv (tab-separated values) files are encoded in UTF-8. These formats are recommended for users who prefer to process or review report data in text-only format.